{"id":3036,"date":"2026-06-15T13:17:49","date_gmt":"2026-06-15T10:17:49","guid":{"rendered":"https:\/\/marshallai.com\/?post_type=solution&p=3036"},"modified":"2026-08-28T13:38:44","modified_gmt":"2026-08-28T10:38:44","slug":"mobility-analytics","status":"publish","type":"solution","link":"https:\/\/marshallai.com\/fi\/solution\/mobility-analytics\/","title":{"rendered":"Mobility Analytics"},"content":{"rendered":"
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Home<\/a> \/ Solutions<\/a> \/ Mobility Analytics<\/p>\n\n\n\n

Turn traffic camera feeds into actionable Mobility Analytics<\/em><\/h1>\n\n\n\n

Track, classify, and analyze multi-modal traffic and pedestrian movement in real time. Deploy edge-processed and GDPR-compliant analytics on your existing CCTV infrastructure without sending a single byte of video data to the cloud.<\/p>\n\n\n\n

\nRequest a demo<\/a>\n<\/div>\n<\/div>\n\n\n\n
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Trusted by<\/div>\n<\/div>\n\n\n\n
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<\/path><\/svg><\/span>98% +<\/strong> Vehicle detection accuracy in challenging outdoor environments<\/strong><\/strong><\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>99.8%<\/strong> Pedestrian detection reliability for live infrastructure actuation<\/strong><\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>100%<\/strong> GDPR compliance via local, air-gapped edge processing<\/strong><\/strong><\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>Integration with VMS software like Milestone’s Xprotect and Genetec<\/strong><\/strong><\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>Works with existing IP cameras and legacy analogue CCTV infrastructure<\/strong><\/strong><\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>Integration with traffic controllers (Swarco, Yunex etc.)<\/strong><\/strong><\/strong><\/span><\/p>\n\n\n\n

<\/path><\/svg><\/span>GDPR-compliant by design \u2014 real-time face and license plate blurring and no biometric data<\/strong><\/strong><\/strong><\/span><\/p>\n<\/div>\n\n\n\n

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Multi-Modal Traffic Counting & Vehicle Classification<\/h2>\n\n\n\n

Local and regional authorities need accurate utilization data to justify infrastructure investments. MarshallAI replaces manual counters and delicate legacy loops with automated visual intelligence that functions in heavy rain, thick fog, and sub-zero Nordic winter conditions.<\/p>\n\n\n\n

Our platform does not just count traffic; it categorizes the composition of your roadways simultaneously.<\/p>\n\n\n\n

Granular Classification:<\/strong> Differentiate between passenger cars, commercial delivery vans, heavy freight trucks, transit buses, cyclists, and pedestrians.<\/p>\n\n\n\n

Turning Movement Counts (TMC):<\/strong> Automate complex intersection tracking to map exact vehicle pathways and volumes.<\/p>\n\n\n\n

Asset & Lane Utilization:<\/strong> Identify bottleneck areas, unauthorized bus lane usage, and structural queue delays in real time.<\/p>\n<\/div>\n\n\n\n

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Crowd Analytics & Pedestrian Desire Lines<\/h2>\n\n\n\n

For public safety, venue management, and smart city planners, understanding human movement is vital to optimizing spaces and protecting citizens. <\/p>\n\n\n\n

MarshallAI turns any standard IP camera into an intelligent sensor that measures spatial dynamics without compromising individual privacy.<\/p>\n\n\n\n

Pedestrian Desire Lines:<\/strong> Map the actual paths people take across public squares, transit hubs, or commercial spaces, exposing layout inefficiencies.<\/p>\n\n\n\n

Real-Time Crowd Density:<\/strong> Monitor occupancy levels in defined zones to prevent overcrowding and trigger automated safety alerts.<\/p>\n\n\n\n

Zonal Dwell Times:<\/strong> Calculate exactly how long visitors linger in front of specific infrastructure, exhibits, or transit platforms.<\/p>\n<\/div>\n\n\n\n

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Engineered for Privacy: 100% Air-Gapped GDPR Compliance<\/h2>\n\n\n\n

Public sector procurement demands strict data sovereignty. Traditional cloud-based systems stream live, identifiable video externally, creating immense regulatory liability. <\/p>\n\n\n\n

MarshallAI completely de-risks your deployment through our local inference engine and dedicated privacy nodes.<\/p>\n\n\n\n

Real-time privacy:<\/strong> our platform utilizes a configurable real time blurring node. This node automatically masks all human faces and vehicle license plates in before<\/em> the video feed ever reaches your control room or debugging monitors. Operators see the spatial environment and the tracking data, but no personally identifiable information (PII) is ever visible.<\/p>\n\n\n\n

Edge processing:<\/strong> completely offline processing. The AFSA platform creates anonymized numerical statistics locally and optionally destroys the unmasked footage instantly at the edge. <\/p>\n<\/div>\n\n\n\n

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Native Infrastructure Integration<\/h2>\n\n\n\n

A software solution is only useful if it talks to your physical assets. MarshallAI bridges the gap between modern AI models and legacy hardware platforms through native protocol support.<\/p>\n\n\n\n

Protocol \/ System<\/th>Integration Type<\/th>Operational Benefit<\/th><\/tr><\/thead>
DATEX II \/ RSMP \/ OCIT<\/strong><\/td>European Traffic Protocols<\/td>Connects directly to Swarco, Yunex, and Nordic roadside controllers to actuate live signals and export standardized traffic data.<\/td><\/tr>
Milestone XProtect \/ Genetec<\/strong><\/td>Video Management Systems<\/td>Overlays real-time mobility data directly onto your existing security dashboard.<\/td><\/tr>
JSON \/ REST API<\/strong><\/td>Data Infrastructure<\/td>Exports automated traffic statistics directly to municipal dashboards and ERPs.<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Case studies<\/h2>\n<\/div>\n<\/div>\n\n\n\n
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